It is plaintiff's view that, without plaintiff Miniso (Hengqin) Enterprise Management Co., LTD. ("MINISOMiniso "registered trademark owner), the defendant Guangzhou Youku Company, Beijing Youku company in the No35Class of service will be the defendant Wei registered"USUPSO"The trademark of" Youku Youpin "is used in distortion, and the sued logo is highly similar to the registered trademark of the plaintiff.

        Ringser's view:In this case, the Beijing Intellectual Property Court determined that the original defendant's trademark constituted similar, mainly based on the general knowledge and experience of the public related to the product or service, and paid ordinary attention to the two trademarks, which could easily lead to confusion or misidentification, or make the public believe that the source of the defendant's goods or services had a specific connection with the goods or services registered by the plaintiff. The defendant's trademark and the plaintiff's trademark have the same part and similar design style, especially Japanese, which is not easy to distinguish for Chinese consumers. Therefore, the court finally decided that the two constitute similar trademarks. For more information about the trademark, please contact Lianze Consultant.

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