2019years11month22Hangzhou Market Supervision Administration received a letter of complaint from Zhejiang Satellite TV, reflecting a network technology Co., Ltd. in Hangzhou to carry out aAPPIllegal use of the name and picture of "Zhejiang Satellite TV" in the promotion of new productsLogoRecorded the interview video of the on-site promotion meeting and promoted it on the company's official website, wechat, Weibo and other platforms, which is suspected of infringing the registration of Zhejiang Satellite TVtrademarkExclusive right.

        Ringser's view:Although the party in this case did not produce or sell goods with counterfeit registered trademarks, it broke through the traditional carrier and used the trademarks in advertising and other commercial activities by using popular Internet "we media" platforms (Douyin, Weibo, wechat, Tencent, Youku video, etc.) without obtaining authorization or permission from the right holder. Its behavior also constitutes trademark infringement, and the social impact is worse, and the damage to the goodwill of the right holder is greater. Welcome to contact Huanze intellectual property consulting related business!

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